Rebuilding Company Culture Post Pandemic
While our worlds were turned upside down over a year ago, we are slowly getting back to what we once knew but in an adapted way. All employees of businesses were affected by this pandemic, from the top CEOs to entry-level employees. When the pandemic hit, the idea of company culture slowed and was not focused on due to businesses being forced to take their entire business online. But now that we are moving past, it is time to rebuild company culture in our new world. We have provided possible trends and tips to help improve and shape company culture for now and into the future.
I. Adaptation Things will never be the same pre-March 2020 within society but in this instance, adaptation is needed. While many businesses are going back with all employees, many are doing hybrid style which can be difficult to rebuild company culture. Adapting to what employees need to be their best professional selves is a key part of improving company culture in a post-pandemic world.
II. Transparency When there is a crisis, people and brand’s true colors come out. While we are still in this crisis, it is important to be completely transparent with all employees, no matter their role. With full transparency from management, employee retention, engagement, and productivity will improve. This can be very challenging, but can also be very rewarding for both the short and long term. Businesses became very transparent at the beginning of the pandemic, so why change now?
III. Encourage Employee Feedback Since company culture is being rebuilt, it is important to listen to your employees as stated above. Culture begins with people and your employees and/or people are the largest part of a business. Without happy employees, the business can suffer and is not as proficient as it could be. Companies could begin by conducting surveys, having weekly/bi-weekly company meetings, or simply sending an email to employees to name a few examples. This will lead to not only employees feeling validated and heard but it could lead to a stronger company culture.
IV. Continue Making Employee’s Well-Being a Priority When the pandemic first began, employers quickly shifted to ensure their employees were effective working from home and communication efforts were strong and secured. Although employees are going back to the office, there is not as much need to check on them because they are in the same building as their bosses, but it should still be made a priority. Nothing has changed except for the possibility that you will be physically closer to your employees. Keeping their mental, emotional, or workplace health is and will always be a priority to ensure strong company culture.
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